"Google Is Working More Closely With Media Partners, Including Paramount, Warner Bros. Discovery And NBCUniversal, And Developing Generative AI That Can Create Target Audiences For Campaigns And Manage Ad Spend" - AdAge
Comcast Corporation Class A CMCSA | 38.22 | +2.19% |
Alphabet Inc. Class C GOOG | 192.96 | +1.72% |
Alphabet Inc. Class A GOOGL | 191.41 | +1.54% |
Premara Financial, Inc. PARA | 10.66 | +0.76% |
Paramount Global Ordinary Shares - Class A PARAA | 22.64 | +3.85% |
https://adage.com/article/special-report-newfronts/google-puts-ai-ad-platform-ctv-buying-newfronts-2024/2555246